BoldTrail Style Guide

Our brand style guide provides clear standards for how our brand looks, sounds, and feels across all channels and amaterials.

Video

Overview

Video is one of the most powerful ways we share the BoldTrail story. Whether we’re introducing our products, showcasing customer success, or inspiring our audience, every video should feel unmistakably like us: confident, clear, and empowering.

This section of the brand guide provides everything you need to create on-brand video content from start to finish. You’ll find guidance on visual identity—like color, typography, and framing—as well as standards for motion, music, and voiceover. Each element plays a critical role in shaping how viewers perceive our brand, so consistency is essential.

If you’re ever unsure about how to apply these standards or need help bringing a concept to life, our creative team is here to support you. Together, we can create videos that not only inform but also inspire—and that build trust with every frame.

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